Adword PPC - Search network is better or content Network

[rahul]

Hi All,

For better CTR in google Adwords which one is more important search network or content network??

With my personal exp i had seen that content network always have low CTR due to a lot of immpressions in comparison to search network.

What you think .Please let me know your view??

Thanks

[admin]

PPC can be done for various reason, I feel it is really important to understand ones aim before content network should be used. Yes the CTR will be low. But the fact is the bidding can also be kept low. I would also say content networks will give you a revelant visitor at the same time as the content is related, with branding on related website.

So like i said earlier its more important what you are looking at achieving.

[Jenita]

Search network works for me.. content network doesn't do good at all for my offers unless I target a certain website.

[pakistanboy]

I DO NOT HAVE IDEA OF THIS>



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