Google SERP Update July 2007

Google SERPS have been updates and their seems to be major changes that one can see in the search engine rankings. Some of the evident changes in the recent updates are as follows:

• It is clearly evident with the new results that new websites have come into SERPs and sandbox penalty have been lifted from websites.
• It is also notices that websites who have been regularily been updates and are catering the website with new and fresh content are turning out to be clear winners.
• Website architectures are playing a very big roles in this update.
• Age of the document is playing an important role.

Will keep you posted as i get along studying this update further.

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